ThrillScore Privacy Policy

Last updated: December 31, 2025

ThrillScore (“we,” “us,” or “our”) collects and uses information to operate, improve, and monetize the ThrillScore platform. This policy explains what we collect, how we use it, and your rights.

Information We Collect

Information You Provide

  • Account data: email address, username, and password.
  • Purchases: real name, billing address, shipping address, and transaction details for upgrades or physical items.
  • User activity: parks visited, attractions experienced, ratings, notes, and similar content.

Information Collected Automatically

  • Usage data: pages viewed, features used, clicks, referrers, device and browser details.
  • Cookies and similar technologies, including those used by Google Analytics and advertising platforms.
  • Advertising data: ad interactions, attribution data, and approximate location (city/state level).

We do not intentionally collect sensitive personal information.

How We Use Information

We use information to:

  • Provide and operate ThrillScore
  • Process purchases and deliver products
  • Improve features, content, and performance
  • Analyze usage and trends
  • Display, measure, and optimize advertising
  • Communicate with users
  • Prevent fraud, abuse, and misuse
  • Comply with legal obligations

Advertising & Analytics

We use Google Analytics, Google Ads, and may use other analytics and advertising providers. These providers may collect information through cookies or similar technologies to measure usage and advertising effectiveness. You can manage cookie preferences through your browser and ad-platform controls.

Aggregated & De-Identified Data

We may create, use, share, license, or sell aggregated and/or de-identified data, including statistics about parks, attractions, and user behavior. This data does not identify you personally and may be retained indefinitely.

Sharing Information

We may share information with:

  • Service providers (hosting, analytics, advertising, payments)
  • Payment processors for transactions
  • Legal or regulatory authorities when required
  • A successor entity in a merger, acquisition, or sale of assets

We do not sell personal information such as names or email addresses for third-party marketing.

Data Retention

We retain personal information as long as reasonably necessary for operational, legal, and business purposes. Aggregated or de-identified data may be retained indefinitely.

Your Privacy Rights

California Residents (CPRA)

You have the right to:

  • Know what personal information we collect and use
  • Request deletion of personal information (subject to legal exceptions)
  • Correct inaccurate personal information
  • Opt out of the “sale” or “sharing” of personal information (as defined by law)
  • Limit use of sensitive personal information (if applicable)

ThrillScore does not discriminate against users who exercise these rights.

EU/UK Residents (GDPR)

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent where processing is based on consent

Our legal bases for processing include:

  • Performance of a contract
  • Legitimate business interests
  • Legal obligations
  • Consent, where required

Cookies & Tracking

You may disable cookies through your browser. Some features may not function properly if cookies are disabled.

Children

ThrillScore is not intended for children under 13, and we do not knowingly collect personal data from them.

Changes to This Policy

We may update this policy at any time. Continued use of ThrillScore constitutes acceptance of the updated policy.

Contact

Privacy requests or questions may be sent to:
privacy@thrillscore.com

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